University of Louisville Marketing: earnings, debt & careers

Marketing graduates of University of Louisville earn a median $68,074 four years after graduating ($47,704 after one year), with median federal loan debt of $21,384. That is $1,266 above the U.S. median for Marketing graduates ($66,808 across 497 colleges), and ranks 2nd of 7 Kentucky colleges.

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Earnings, 4 years after graduating
$68,074

U.S. median for this major: $66,808.

College Scorecard field of study; 163 graduates with earnings reported

Earnings, 1 year after
$47,704

Median for graduates who received federal aid.

College Scorecard field of study

Median debt at graduation
$21,384

About 31% of median earnings 4 years out. U.S. median $24,214.

College Scorecard field of study (federal loans)

What your family pays
$17,988 /yr

Average after grants for all families receiving federal aid. Pick your income above.

Sticker price $32,941. College Scorecard.

University of Louisville Marketing: pay against the field, and payback

Same major, other colleges

University of Louisville graduates$68,074
Kentucky median (7 colleges)$60,222 (+$7,852)
U.S. median (497 colleges)$66,808 (+$1,266)

Median earnings 4 years after graduating; state and U.S. figures are the median of each covered college's graduates in this major. College Scorecard; calculated by EducationGuide.

Marketing nationally: jobs, pay at ages 25-34, every state →

Cost to finish and years to pay back, by income

Uses University of Louisville's school-wide net price (no college reports it by major) and this major's graduate earnings.

Family incomeNet price / yrCost to finishYears to pay back
$0–30k$15,138$65,8501.9 years
$30–48k$14,601$63,5141.8 years
$48–75k$16,419$71,4232.1 years
$75–110k$20,995$91,3282.6 years
$110k+$25,186$109,5593.2 years

Cost to finish = yearly price × 4.3 years, the average time graduates took (43% finished in 4 years; students who entered fall 2017, IPEDS). Years to pay back = cost to finish ÷ the earnings gain: median earnings of Marketing graduates 4 years after graduating ($68,074) minus $33,516 for high school graduates ages 25-34 in KY (Census ACS 2020-2024), a gain of $34,558 a year. Before taxes, loan interest and earnings given up while in school. Method

College Scorecard; IPEDS Graduation Rates; U.S. Census Bureau ACS. Calculated by EducationGuide.

Marketing at Kentucky colleges

Every Kentucky college we cover that reports Marketing graduate earnings, highest first. Net price is the school-wide average after grants.

RankCollegeEarnings, 4 yrsMedian debtAvg. net priceGraduation
1University of Kentucky$70,776$24,225$18,85171%
2University of Louisville$68,074$21,384$17,98861%
3Northern Kentucky University$67,018$22,387$8,19152%
4Western Kentucky University$60,222$23,250$10,99056%
5Murray State University$56,780$21,997$9,09661%
6Eastern Kentucky University$53,559$25,189$11,04050%
7Morehead State University$41,206$25,900$9,79352%

5 more Kentucky colleges offer Marketing but have too few graduates to report earnings.

Careers for Marketing graduates

Marketing specialist

Louisville/Jefferson County area$63,280
Kentucky$61,480
U.S.$78,760

Median annual wage, all workers. U.S. jobs +7.0% by 2035. Typical entry: bachelor's degree.

Sales Managers

Louisville/Jefferson County area$137,880
Kentucky$128,650
U.S.$148,270

Median annual wage, all workers. U.S. jobs +4.5% by 2035. Typical entry: bachelor's degree.

Web and Digital Interface Designers

Louisville/Jefferson County area$76,280
Kentucky$77,000
U.S.$104,000

Median annual wage, all workers. U.S. jobs +6.0% by 2035. Typical entry: bachelor's degree.

BLS Occupational Employment and Wage Statistics, May 2025; Employment Projections 2025-35. Careers from the federal major-to-occupation crosswalk.

What families pay at University of Louisville, by income

School-wide average after grants for students receiving federal aid. Tap your band.

College Scorecard

About University of Louisville

Related majors at University of Louisville

University of Louisville Marketing questions

How much do University of Louisville Marketing graduates earn?

Marketing graduates of University of Louisville earn a median $68,074 four years after graduating and $47,704 one year after. The U.S. median for Marketing graduates across 497 colleges is $66,808.

How much debt do University of Louisville Marketing graduates have?

The median federal loan debt for Marketing graduates of University of Louisville is $21,384, about 31% of their median earnings four years out. Nationally the median is $24,214.

Is University of Louisville a good school for Marketing in Kentucky?

On pay, Marketing graduates of University of Louisville earn $68,074 four years out, $7,852 above the median for the same major across 7 Kentucky colleges ($60,222) and $1,266 above the U.S. median ($66,808). Medians of each college's graduates; EducationGuide calculation from College Scorecard.

Where does University of Louisville rank for Marketing in Kentucky?

Of 7 Kentucky colleges reporting Marketing graduate earnings, University of Louisville ranks 2nd. The highest is University of Kentucky at $70,776.

What jobs do Marketing graduates get?

A common career is marketing specialist, with a median wage of $63,280 in the Louisville/Jefferson County, KY-IN area and $78,760 nationally. Others include sales managers and web and digital interface designers.

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Sources: U.S. Department of Education College Scorecard (field of study: median earnings and federal loan debt of graduates who received federal aid); BLS. How we score
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Cite this: “University of Louisville Marketing: earnings, debt and careers,” EducationGuide.com, https://educationguide.com/colleges/university-of-louisville/majors/marketing (College Scorecard and BLS data).