Boise State University Marketing: earnings, debt & careers

Marketing graduates of Boise State University earn a median $65,040 four years after graduating ($45,024 after one year), with median federal loan debt of $22,000. That is $1,768 below the U.S. median for Marketing graduates ($66,808 across 497 colleges), and ranks 1st of 3 Idaho colleges.

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Earnings, 4 years after graduating
$65,040

U.S. median for this major: $66,808.

College Scorecard field of study; 114 graduates with earnings reported

Earnings, 1 year after
$45,024

Median for graduates who received federal aid.

College Scorecard field of study

Median debt at graduation
$22,000

About 34% of median earnings 4 years out. U.S. median $24,214.

College Scorecard field of study (federal loans)

What your family pays
$21,610 /yr

Average after grants for all families receiving federal aid. Pick your income above.

Sticker price $28,224. College Scorecard.

Boise State University Marketing: pay against the field, and payback

Same major, other colleges

Boise State University graduates$65,040
Idaho median (3 colleges)$64,480 (+$560)
U.S. median (497 colleges)$66,808 (−$1,768)

Median earnings 4 years after graduating; state and U.S. figures are the median of each covered college's graduates in this major. College Scorecard; calculated by EducationGuide.

Marketing nationally: jobs, pay at ages 25-34, every state →

Cost to finish and years to pay back, by income

Uses Boise State University's school-wide net price (no college reports it by major) and this major's graduate earnings.

Family incomeNet price / yrCost to finishYears to pay back
$0–30k$18,165$80,2892.7 years
$30–48k$17,974$79,4452.7 years
$48–75k$20,731$91,6313.1 years
$75–110k$23,573$104,1933.6 years
$110k+$25,893$114,4473.9 years

Cost to finish = yearly price × 4.4 years, the average time graduates took (40% finished in 4 years; students who entered fall 2017, IPEDS). Years to pay back = cost to finish ÷ the earnings gain: median earnings of Marketing graduates 4 years after graduating ($65,040) minus $35,797 for high school graduates ages 25-34 in ID (Census ACS 2020-2024), a gain of $29,243 a year. Before taxes, loan interest and earnings given up while in school. Method

College Scorecard; IPEDS Graduation Rates; U.S. Census Bureau ACS. Calculated by EducationGuide.

Marketing at Idaho colleges

Every Idaho college we cover that reports Marketing graduate earnings, highest first. Net price is the school-wide average after grants.

RankCollegeEarnings, 4 yrsMedian debtAvg. net priceGraduation
1Boise State University$65,040$22,000$21,61060%
2Idaho State University$64,480$25,123$12,19339%
3University of Idaho$59,776$24,926$14,83157%

3 more Idaho colleges offer Marketing but have too few graduates to report earnings.

Careers for Marketing graduates

Marketing specialist

Boise City area$62,380
Idaho$60,970
U.S.$78,760

Median annual wage, all workers. U.S. jobs +7.0% by 2035. Typical entry: bachelor's degree.

Sales Managers

Boise City area$141,440
Idaho$135,350
U.S.$148,270

Median annual wage, all workers. U.S. jobs +4.5% by 2035. Typical entry: bachelor's degree.

Web and Digital Interface Designers

Boise City area$58,240
Idaho$64,250
U.S.$104,000

Median annual wage, all workers. U.S. jobs +6.0% by 2035. Typical entry: bachelor's degree.

BLS Occupational Employment and Wage Statistics, May 2025; Employment Projections 2025-35. Careers from the federal major-to-occupation crosswalk.

What families pay at Boise State University, by income

School-wide average after grants for students receiving federal aid. Tap your band.

College Scorecard

About Boise State University

Related majors at Boise State University

Boise State University Marketing questions

How much do Boise State University Marketing graduates earn?

Marketing graduates of Boise State University earn a median $65,040 four years after graduating and $45,024 one year after. The U.S. median for Marketing graduates across 497 colleges is $66,808.

How much debt do Boise State University Marketing graduates have?

The median federal loan debt for Marketing graduates of Boise State University is $22,000, about 34% of their median earnings four years out. Nationally the median is $24,214.

Is Boise State University a good school for Marketing in Idaho?

On pay, Marketing graduates of Boise State University earn $65,040 four years out, $560 above the median for the same major across 3 Idaho colleges ($64,480) and $1,768 below the U.S. median ($66,808). Medians of each college's graduates; EducationGuide calculation from College Scorecard.

Where does Boise State University rank for Marketing in Idaho?

Of 3 Idaho colleges reporting Marketing graduate earnings, Boise State University ranks 1st, the highest.

What jobs do Marketing graduates get?

A common career is marketing specialist, with a median wage of $62,380 in the Boise City, ID area and $78,760 nationally. Others include sales managers and web and digital interface designers.

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Sources: U.S. Department of Education College Scorecard (field of study: median earnings and federal loan debt of graduates who received federal aid); BLS. How we score
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Cite this: “Boise State University Marketing: earnings, debt and careers,” EducationGuide.com, https://educationguide.com/colleges/boise-state-university/majors/marketing (College Scorecard and BLS data).