U.S. median for this major: $66,808.
College Scorecard field of study; 46 graduates with earnings reported. A small group, so treat this figure with caution
Median for graduates who received federal aid.
College Scorecard field of study
About 39% of median earnings 4 years out. U.S. median $24,214.
College Scorecard field of study (federal loans)
Average after grants for all families receiving federal aid. Pick your income above.
Sticker price $21,527. College Scorecard.
ISU Marketing: pay against the field, and payback
Same major, other colleges
Median earnings 4 years after graduating; state and U.S. figures are the median of each covered college's graduates in this major. College Scorecard; calculated by EducationGuide.
Marketing nationally: jobs, pay at ages 25-34, every state →
Cost to finish and years to pay back, by income
Uses ISU's school-wide net price (no college reports it by major) and this major's graduate earnings.
| Family income | Net price / yr | Cost to finish | Years to pay back |
|---|---|---|---|
| $0–30k | $10,593 | $47,139 | 1.6 years |
| $30–48k | $10,011 | $44,549 | 1.6 years |
| $48–75k | $11,538 | $51,344 | 1.8 years |
| $75–110k | $14,483 | $64,449 | 2.2 years |
| $110k+ | $16,288 | $72,482 | 2.5 years |
Cost to finish = yearly price × 4.5 years, the average time graduates took (24% finished in 4 years; students who entered fall 2017, IPEDS). Years to pay back = cost to finish ÷ the earnings gain: median earnings of Marketing graduates 4 years after graduating ($64,480) minus $35,797 for high school graduates ages 25-34 in ID (Census ACS 2020-2024), a gain of $28,683 a year. Before taxes, loan interest and earnings given up while in school. Method
College Scorecard; IPEDS Graduation Rates; U.S. Census Bureau ACS. Calculated by EducationGuide.
Marketing at Idaho colleges
Every Idaho college we cover that reports Marketing graduate earnings, highest first. Net price is the school-wide average after grants.
| Rank | College | Earnings, 4 yrs | Median debt | Avg. net price | Graduation |
|---|---|---|---|---|---|
| 1 | Boise State University | $65,040 | $22,000 | $21,610 | 60% |
| 2 | Idaho State University | $64,480 | $25,123 | $12,193 | 39% |
| 3 | University of Idaho | $59,776 | $24,926 | $14,831 | 57% |
3 more Idaho colleges offer Marketing but have too few graduates to report earnings.
Careers for Marketing graduates
Marketing specialist
Median annual wage, all workers. U.S. jobs +7.0% by 2035. Typical entry: bachelor's degree.
Sales Managers
Median annual wage, all workers. U.S. jobs +4.5% by 2035. Typical entry: bachelor's degree.
Web and Digital Interface Designers
Median annual wage, all workers. U.S. jobs +6.0% by 2035. Typical entry: bachelor's degree.
BLS Occupational Employment and Wage Statistics, May 2025; Employment Projections 2025-35. Careers from the federal major-to-occupation crosswalk.
What families pay at ISU, by income
School-wide average after grants for students receiving federal aid. Tap your band.
College Scorecard
About ISU
- Acceptance rate: — · admissions
- Graduation rate: 39% within 6 years
- Median earnings, all majors, 10 years after starting: $45,608
- Full cost breakdown · all 94 majors · overview
Related majors at ISU
- Business Administration$69,630
- Economics—
- Business—
- Accounting$65,662
- Finance$73,295
- Human Resources$89,887
ISU Marketing questions
How much do ISU Marketing graduates earn?
Marketing graduates of Idaho State University earn a median $64,480 four years after graduating and $39,605 one year after. The U.S. median for Marketing graduates across 497 colleges is $66,808.
How much debt do ISU Marketing graduates have?
The median federal loan debt for Marketing graduates of Idaho State University is $25,123, about 39% of their median earnings four years out. Nationally the median is $24,214.
Is ISU a good school for Marketing in Idaho?
On pay, Marketing graduates of Idaho State University earn $64,480 four years out, $0 above the median for the same major across 3 Idaho colleges ($64,480) and $2,328 below the U.S. median ($66,808). Medians of each college's graduates; EducationGuide calculation from College Scorecard.
Where does ISU rank for Marketing in Idaho?
Of 3 Idaho colleges reporting Marketing graduate earnings, Idaho State University ranks 2nd. The highest is Boise State University at $65,040.
What jobs do Marketing graduates get?
A common career is marketing specialist, with a median wage of $62,440 in the Pocatello, ID area and $78,760 nationally. Others include sales managers and web and digital interface designers.
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Sources: U.S. Department of Education College Scorecard (field of study: median earnings and federal loan debt of graduates who received federal aid); BLS. How we score
Data: JSON · Markdown · all datasets
Cite this: “Idaho State University Marketing: earnings, debt and careers,” EducationGuide.com, https://educationguide.com/colleges/idaho-state-university/majors/marketing (College Scorecard and BLS data).