U.S. median for this major: $66,808.
College Scorecard field of study; 119 graduates with earnings reported
Median for graduates who received federal aid.
College Scorecard field of study
About 28% of median earnings 4 years out. U.S. median $24,214.
College Scorecard field of study (federal loans)
Average after grants for all families receiving federal aid. Pick your income above.
Sticker price $34,549. College Scorecard.
University of Massachusetts-Amherst Marketing: pay against the field, and payback
Same major, other colleges
Median earnings 4 years after graduating; state and U.S. figures are the median of each covered college's graduates in this major. College Scorecard; calculated by EducationGuide.
Marketing nationally: jobs, pay at ages 25-34, every state →
Cost to finish and years to pay back, by income
Uses University of Massachusetts-Amherst's school-wide net price (no college reports it by major) and this major's graduate earnings.
| Family income | Net price / yr | Cost to finish | Years to pay back |
|---|---|---|---|
| $0–30k | $10,164 | $41,672 | under 1 year |
| $30–48k | $10,456 | $42,870 | under 1 year |
| $48–75k | $12,932 | $53,021 | 1.1 years |
| $75–110k | $18,964 | $77,752 | 1.7 years |
| $110k+ | $30,793 | $126,251 | 2.7 years |
Cost to finish = yearly price × 4.1 years, the average time graduates took (76% finished in 4 years; students who entered fall 2017, IPEDS). Years to pay back = cost to finish ÷ the earnings gain: median earnings of Marketing graduates 4 years after graduating ($86,299) minus $39,880 for high school graduates ages 25-34 in MA (Census ACS 2020-2024), a gain of $46,419 a year. Before taxes, loan interest and earnings given up while in school. Method
College Scorecard; IPEDS Graduation Rates; U.S. Census Bureau ACS. Calculated by EducationGuide.
Marketing at Massachusetts colleges
Every Massachusetts college we cover that reports Marketing graduate earnings, highest first. Net price is the school-wide average after grants.
| Rank | College | Earnings, 4 yrs | Median debt | Avg. net price | Graduation |
|---|---|---|---|---|---|
| 1 | Boston College | $106,353 | $18,000 | $41,704 | 91% |
| 2 | Bentley University | $88,461 | $26,000 | $37,930 | 87% |
| 3 | University of Massachusetts-Amherst | $86,299 | $23,750 | $22,383 | 83% |
| 4 | Emmanuel College | $78,338 | $27,000 | $26,706 | 68% |
| 5 | Endicott College | $76,948 | $26,981 | $40,654 | 76% |
| 6 | Emerson College | $76,623 | $24,250 | $49,180 | 77% |
| 7 | Stonehill College | $76,511 | $26,000 | $33,016 | 76% |
| 8 | Assumption University | $75,091 | $27,000 | $29,498 | 75% |
| 9 | Suffolk University | $71,855 | $27,000 | $29,618 | 61% |
| 10 | Framingham State University | $68,603 | $25,962 | $16,114 | 48% |
| 11 | Lasell University | $67,400 | $26,500 | $27,511 | 59% |
| 12 | University of Massachusetts-Dartmouth | $64,760 | $27,000 | $20,927 | 52% |
| 13 | Nichols College | $60,365 | $27,000 | $33,036 | 63% |
16 more Massachusetts colleges offer Marketing but have too few graduates to report earnings.
Careers for Marketing graduates
Marketing specialist
Median annual wage, all workers. U.S. jobs +7.0% by 2035. Typical entry: bachelor's degree.
Sales Managers
Median annual wage, all workers. U.S. jobs +4.5% by 2035. Typical entry: bachelor's degree.
Web and Digital Interface Designers
Median annual wage, all workers. U.S. jobs +6.0% by 2035. Typical entry: bachelor's degree.
BLS Occupational Employment and Wage Statistics, May 2025; Employment Projections 2025-35. Careers from the federal major-to-occupation crosswalk.
What families pay at University of Massachusetts-Amherst, by income
School-wide average after grants for students receiving federal aid. Tap your band.
College Scorecard
About University of Massachusetts-Amherst
- Acceptance rate: 60% · admissions
- Graduation rate: 83% within 6 years
- Median earnings, all majors, 10 years after starting: $71,631
- Full cost breakdown · all 73 majors · overview
Related majors at University of Massachusetts-Amherst
- Business Administration$92,623
- Economics$80,434
- Accounting$100,516
- Finance$96,995
University of Massachusetts-Amherst Marketing questions
How much do University of Massachusetts-Amherst Marketing graduates earn?
Marketing graduates of University of Massachusetts-Amherst earn a median $86,299 four years after graduating and $58,462 one year after. The U.S. median for Marketing graduates across 497 colleges is $66,808.
How much debt do University of Massachusetts-Amherst Marketing graduates have?
The median federal loan debt for Marketing graduates of University of Massachusetts-Amherst is $23,750, about 28% of their median earnings four years out. Nationally the median is $24,214.
Is University of Massachusetts-Amherst a good school for Marketing in Massachusetts?
On pay, Marketing graduates of University of Massachusetts-Amherst earn $86,299 four years out, $9,788 above the median for the same major across 13 Massachusetts colleges ($76,511) and $19,491 above the U.S. median ($66,808). Medians of each college's graduates; EducationGuide calculation from College Scorecard.
Where does University of Massachusetts-Amherst rank for Marketing in Massachusetts?
Of 13 Massachusetts colleges reporting Marketing graduate earnings, University of Massachusetts-Amherst ranks 3rd. The highest is Boston College at $106,353.
What jobs do Marketing graduates get?
A common career is marketing specialist, with a median wage of $72,550 in the Amherst Town-Northampton, MA area and $78,760 nationally. Others include sales managers and web and digital interface designers.
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Sources: U.S. Department of Education College Scorecard (field of study: median earnings and federal loan debt of graduates who received federal aid); BLS. How we score
Data: JSON · Markdown · all datasets
Cite this: “University of Massachusetts-Amherst Marketing: earnings, debt and careers,” EducationGuide.com, https://educationguide.com/colleges/university-of-massachusetts-amherst/majors/marketing (College Scorecard and BLS data).