Michigan State University Marketing: earnings, debt & careers

Marketing graduates of Michigan State University earn a median $90,453 four years after graduating ($57,275 after one year), with median federal loan debt of $23,896. That is $23,645 above the U.S. median for Marketing graduates ($66,808 across 497 colleges), and ranks 1st of 20 Michigan colleges.

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Earnings, 4 years after graduating
$90,453

U.S. median for this major: $66,808.

College Scorecard field of study; 216 graduates with earnings reported

Earnings, 1 year after
$57,275

Median for graduates who received federal aid.

College Scorecard field of study

Median debt at graduation
$23,896

About 26% of median earnings 4 years out. U.S. median $24,214.

College Scorecard field of study (federal loans)

What your family pays
$19,680 /yr

Average after grants for all families receiving federal aid. Pick your income above.

Sticker price $32,198. College Scorecard.

MSU Marketing: pay against the field, and payback

Same major, other colleges

MSU graduates$90,453
Michigan median (20 colleges)$67,122 (+$23,331)
U.S. median (497 colleges)$66,808 (+$23,645)

Median earnings 4 years after graduating; state and U.S. figures are the median of each covered college's graduates in this major. College Scorecard; calculated by EducationGuide.

Marketing nationally: jobs, pay at ages 25-34, every state →

Cost to finish and years to pay back, by income

Uses MSU's school-wide net price (no college reports it by major) and this major's graduate earnings.

Family incomeNet price / yrCost to finishYears to pay back
$0–30k$7,068$29,968under 1 year
$30–48k$10,830$45,919under 1 year
$48–75k$16,521$70,0491.2 years
$75–110k$22,703$96,2611.7 years
$110k+$28,546$121,0352.1 years

Cost to finish = yearly price × 4.2 years, the average time graduates took (65% finished in 4 years; students who entered fall 2017, IPEDS). Years to pay back = cost to finish ÷ the earnings gain: median earnings of Marketing graduates 4 years after graduating ($90,453) minus $33,411 for high school graduates ages 25-34 in MI (Census ACS 2020-2024), a gain of $57,042 a year. Before taxes, loan interest and earnings given up while in school. Method

College Scorecard; IPEDS Graduation Rates; U.S. Census Bureau ACS. Calculated by EducationGuide.

Marketing at Michigan colleges

Every Michigan college we cover that reports Marketing graduate earnings, highest first. Net price is the school-wide average after grants.

RankCollegeEarnings, 4 yrsMedian debtAvg. net priceGraduation
1Michigan State University$90,453$23,896$19,68081%
2Central Michigan University$75,661$27,000$17,59759%
3University of Michigan-Dearborn$73,340$23,625$9,49258%
4Western Michigan University$71,371$25,750$15,27358%
5Grand Valley State University$69,592$25,000$16,31767%
6Oakland University$69,448$25,715$9,12058%
7Concordia University Ann Arbor$68,606$26,000$32,81148%
8Northern Michigan University$68,157$23,000$14,08552%
9Wayne State University$67,504$24,382$12,76658%
10University of Michigan-Flint$67,437$29,000$7,00740%
11Adrian College$66,808$27,000$25,36848%
12Ferris State University$66,023$25,450$8,62447%
13Northwood University$62,860$25,169$27,23263%
14Cornerstone University$62,782$21,488$20,30162%
15Eastern Michigan University$61,063$27,000$15,40746%
16Davenport University$60,463$25,000$17,70757%
17Saginaw Valley State University$58,783$26,000$10,77548%
18Walsh College$58,073$15,150——
19Baker College$54,164$36,504$13,15736%
20Alma College$53,871—$20,69463%

10 more Michigan colleges offer Marketing but have too few graduates to report earnings.

Careers for Marketing graduates

Marketing specialist

Lansing area$64,690
Michigan$66,780
U.S.$78,760

Median annual wage, all workers. U.S. jobs +7.0% by 2035. Typical entry: bachelor's degree.

Sales Managers

Lansing area$124,630
Michigan$136,870
U.S.$148,270

Median annual wage, all workers. U.S. jobs +4.5% by 2035. Typical entry: bachelor's degree.

Web and Digital Interface Designers

Lansing area$67,770
Michigan$81,010
U.S.$104,000

Median annual wage, all workers. U.S. jobs +6.0% by 2035. Typical entry: bachelor's degree.

BLS Occupational Employment and Wage Statistics, May 2025; Employment Projections 2025-35. Careers from the federal major-to-occupation crosswalk.

What families pay at MSU, by income

School-wide average after grants for students receiving federal aid. Tap your band.

College Scorecard

About MSU

Related majors at MSU

MSU Marketing questions

How much do MSU Marketing graduates earn?

Marketing graduates of Michigan State University earn a median $90,453 four years after graduating and $57,275 one year after. The U.S. median for Marketing graduates across 497 colleges is $66,808.

How much debt do MSU Marketing graduates have?

The median federal loan debt for Marketing graduates of Michigan State University is $23,896, about 26% of their median earnings four years out. Nationally the median is $24,214.

Is MSU a good school for Marketing in Michigan?

On pay, Marketing graduates of Michigan State University earn $90,453 four years out, $23,331 above the median for the same major across 20 Michigan colleges ($67,122) and $23,645 above the U.S. median ($66,808). Medians of each college's graduates; EducationGuide calculation from College Scorecard.

Where does MSU rank for Marketing in Michigan?

Of 20 Michigan colleges reporting Marketing graduate earnings, Michigan State University ranks 1st, the highest.

What jobs do Marketing graduates get?

A common career is marketing specialist, with a median wage of $64,690 in the Lansing-East Lansing, MI area and $78,760 nationally. Others include sales managers and web and digital interface designers.

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Sources: U.S. Department of Education College Scorecard (field of study: median earnings and federal loan debt of graduates who received federal aid); BLS. How we score
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Cite this: “Michigan State University Marketing: earnings, debt and careers,” EducationGuide.com, https://educationguide.com/colleges/michigan-state-university/majors/marketing (College Scorecard and BLS data).