Columbia College Marketing: earnings, debt & careers

Marketing graduates of Columbia College earn a median $51,037 four years after graduating ($40,263 after one year), with median federal loan debt of $24,599. That is $15,771 below the U.S. median for Marketing graduates ($66,808 across 497 colleges), and ranks 12th of 13 Missouri colleges.

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Earnings, 4 years after graduating
$51,037

U.S. median for this major: $66,808.

College Scorecard field of study; 71 graduates with earnings reported

Earnings, 1 year after
$40,263

Median for graduates who received federal aid.

College Scorecard field of study

Median debt at graduation
$24,599

About 48% of median earnings 4 years out. U.S. median $24,214.

College Scorecard field of study (federal loans)

What your family pays
$22,715 /yr

Average after grants for all families receiving federal aid. Pick your income above.

Sticker price $37,207. College Scorecard.

Columbia College Marketing: pay against the field, and payback

Same major, other colleges

Columbia College graduates$51,037
Missouri median (13 colleges)$57,255 (−$6,218)
U.S. median (497 colleges)$66,808 (−$15,771)

Median earnings 4 years after graduating; state and U.S. figures are the median of each covered college's graduates in this major. College Scorecard; calculated by EducationGuide.

Marketing nationally: jobs, pay at ages 25-34, every state →

Cost to finish and years to pay back, by income

Uses Columbia College's school-wide net price (no college reports it by major) and this major's graduate earnings.

Family incomeNet price / yrCost to finishYears to pay back
$0–30k$23,967$103,7776.7 years
$30–48k$21,168$91,6575.9 years
$48–75k$21,550$93,3126.0 years
$75–110k$23,015$99,6556.4 years
$110k+$21,545$93,2906.0 years

Cost to finish = yearly price × 4.3 years, the average time graduates took (30% finished in 4 years; students who entered fall 2017, IPEDS). Years to pay back = cost to finish ÷ the earnings gain: median earnings of Marketing graduates 4 years after graduating ($51,037) minus $35,438 for high school graduates ages 25-34 in MO (Census ACS 2020-2024), a gain of $15,599 a year. Before taxes, loan interest and earnings given up while in school. Method

College Scorecard; IPEDS Graduation Rates; U.S. Census Bureau ACS. Calculated by EducationGuide.

Marketing at Missouri colleges

Every Missouri college we cover that reports Marketing graduate earnings, highest first. Net price is the school-wide average after grants.

RankCollegeEarnings, 4 yrsMedian debtAvg. net priceGraduation
1Washington University in St Louis$100,489$17,500$21,78694%
2Maryville University of Saint Louis$83,256—$22,06666%
3Saint Louis University$72,251$24,877$24,39880%
4Missouri State University-Springfield$66,333$25,977$17,61358%
5Southeast Missouri State University$61,400$20,678$15,88258%
6Northwest Missouri State University$57,705$20,500$16,24454%
7Lindenwood University$57,255$27,000$19,63849%
8Missouri Western State University$57,015$25,950$13,25139%
9Park University$56,834—$21,03238%
10Evangel University$56,063$22,416$18,66965%
11Harris-Stowe State University$53,868—$9,92228%
12Columbia College$51,037$24,599$22,71542%
13University of Central Missouri$50,774$21,500$14,46254%

7 more Missouri colleges offer Marketing but have too few graduates to report earnings.

Careers for Marketing graduates

Marketing specialist

Columbia area$64,720
Missouri$70,140
U.S.$78,760

Median annual wage, all workers. U.S. jobs +7.0% by 2035. Typical entry: bachelor's degree.

Sales Managers

Columbia area$100,800
Missouri$115,370
U.S.$148,270

Median annual wage, all workers. U.S. jobs +4.5% by 2035. Typical entry: bachelor's degree.

Web and Digital Interface Designers

Missouri$70,970
U.S.$104,000

Median annual wage, all workers. U.S. jobs +6.0% by 2035. Typical entry: bachelor's degree.

BLS Occupational Employment and Wage Statistics, May 2025; Employment Projections 2025-35. Careers from the federal major-to-occupation crosswalk.

What families pay at Columbia College, by income

School-wide average after grants for students receiving federal aid. Tap your band.

College Scorecard

About Columbia College

Related majors at Columbia College

Columbia College Marketing questions

How much do Columbia College Marketing graduates earn?

Marketing graduates of Columbia College earn a median $51,037 four years after graduating and $40,263 one year after. The U.S. median for Marketing graduates across 497 colleges is $66,808.

How much debt do Columbia College Marketing graduates have?

The median federal loan debt for Marketing graduates of Columbia College is $24,599, about 48% of their median earnings four years out. Nationally the median is $24,214.

Is Columbia College a good school for Marketing in Missouri?

On pay, Marketing graduates of Columbia College earn $51,037 four years out, $6,218 below the median for the same major across 13 Missouri colleges ($57,255) and $15,771 below the U.S. median ($66,808). Medians of each college's graduates; EducationGuide calculation from College Scorecard.

Where does Columbia College rank for Marketing in Missouri?

Of 13 Missouri colleges reporting Marketing graduate earnings, Columbia College ranks 12th. The highest is Washington University in St Louis at $100,489.

What jobs do Marketing graduates get?

A common career is marketing specialist, with a median wage of $64,720 in the Columbia, MO area and $78,760 nationally. Others include sales managers and web and digital interface designers.

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Sources: U.S. Department of Education College Scorecard (field of study: median earnings and federal loan debt of graduates who received federal aid); BLS. How we score
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Cite this: “Columbia College Marketing: earnings, debt and careers,” EducationGuide.com, https://educationguide.com/colleges/columbia-college-mo/majors/marketing (College Scorecard and BLS data).