U.S. median for this major: $66,808.
College Scorecard field of study; 36 graduates with earnings reported. A small group, so treat this figure with caution
Median for graduates who received federal aid.
College Scorecard field of study
About 40% of median earnings 4 years out. U.S. median $24,214.
College Scorecard field of study (federal loans)
Average after grants for all families receiving federal aid. Pick your income above.
Sticker price $58,437. College Scorecard.
VU Marketing: pay against the field, and payback
Same major, other colleges
Median earnings 4 years after graduating; state and U.S. figures are the median of each covered college's graduates in this major. College Scorecard; calculated by EducationGuide.
Marketing nationally: jobs, pay at ages 25-34, every state →
Cost to finish and years to pay back, by income
Uses VU's school-wide net price (no college reports it by major) and this major's graduate earnings.
| Family income | Net price / yr | Cost to finish | Years to pay back |
|---|---|---|---|
| $0–30k | $11,043 | $45,828 | 1.5 years |
| $30–48k | $12,055 | $50,028 | 1.6 years |
| $48–75k | $15,279 | $63,408 | 2.0 years |
| $75–110k | $22,311 | $92,591 | 3.0 years |
| $110k+ | $24,780 | $102,837 | 3.3 years |
Cost to finish = yearly price × 4.2 years, the average time graduates took (58% finished in 4 years; students who entered fall 2017, IPEDS). Years to pay back = cost to finish ÷ the earnings gain: median earnings of Marketing graduates 4 years after graduating ($66,773) minus $35,534 for high school graduates ages 25-34 in IN (Census ACS 2020-2024), a gain of $31,239 a year. Before taxes, loan interest and earnings given up while in school. Method
College Scorecard; IPEDS Graduation Rates; U.S. Census Bureau ACS. Calculated by EducationGuide.
Marketing at Indiana colleges
Every Indiana college we cover that reports Marketing graduate earnings, highest first. Net price is the school-wide average after grants. Colleges marked "mostly 2-year" or "bachelor's & associate" award more associate degrees than bachelor's; their bachelor's programs often serve working adults finishing a degree (for example, nurses completing a BSN), so their graduates' earnings can run higher than those of students starting college at 18.
| Rank | College | Earnings, 4 yrs | Median debt | Avg. net price | Graduation |
|---|---|---|---|---|---|
| 1 | University of Notre Dame | $91,088 | $19,000 | $26,780 | 95% |
| 2 | Purdue University | $84,725 | $19,264 | $14,600 | 83% |
| 3 | Taylor University | $78,191 | $20,182 | $24,865 | 74% |
| 4 | Butler University | $70,154 | $26,000 | $36,041 | 80% |
| 5 | Anderson University | $68,644 | $27,000 | $25,021 | 54% |
| 6 | University of Evansville | $68,363 | — | $18,499 | 64% |
| 7 | Valparaiso University | $66,773 | $27,000 | $18,578 | 70% |
| 8 | Indiana State University | $66,087 | $26,000 | $10,873 | 43% |
| 9 | Ball State University | $64,895 | $24,730 | $14,940 | 62% |
| 10 | Indiana Wesleyan University-Marion | $64,077 | $27,000 | $22,866 | 67% |
| 11 | Manchester University | $63,919 | $25,250 | $18,805 | 46% |
| 12 | Purdue University Northwest | $63,333 | $25,437 | $6,079 | 43% |
| 13 | Marian University | $61,951 | $27,000 | $24,018 | 67% |
| 14 | University of Southern Indianabachelor's & associate | $56,516 | $21,550 | $12,923 | 48% |
| 15 | Grace College and Theological Seminary | $54,734 | $19,000 | $19,932 | 69% |
10 more Indiana colleges offer Marketing but have too few graduates to report earnings.
Careers for Marketing graduates
Marketing specialist
Median annual wage, all workers. U.S. jobs +7.0% by 2035. Typical entry: bachelor's degree.
Sales Managers
Median annual wage, all workers. U.S. jobs +4.5% by 2035. Typical entry: bachelor's degree.
Web and Digital Interface Designers
Median annual wage, all workers. U.S. jobs +6.0% by 2035. Typical entry: bachelor's degree.
BLS Occupational Employment and Wage Statistics, May 2025; Employment Projections 2025-35. Careers from the federal major-to-occupation crosswalk.
What families pay at VU, by income
School-wide average after grants for students receiving federal aid. Tap your band.
College Scorecard
About VU
- Acceptance rate: 89% · admissions
- Graduation rate: 70% within 6 years
- Median earnings, all majors, 10 years after starting: $63,191
- Full cost breakdown · all 59 majors · overview
Related majors at VU
- Business Administration$78,163
- Economics—
- Business—
- Management Science / Analytics$86,317
- Accounting$71,848
- Finance$73,880
VU Marketing questions
How much do VU Marketing graduates earn?
Marketing graduates of Valparaiso University earn a median $66,773 four years after graduating and $44,742 one year after. The U.S. median for Marketing graduates across 497 colleges is $66,808.
How much debt do VU Marketing graduates have?
The median federal loan debt for Marketing graduates of Valparaiso University is $27,000, about 40% of their median earnings four years out. Nationally the median is $24,214.
Is VU a good school for Marketing in Indiana?
On pay, Marketing graduates of Valparaiso University earn $66,773 four years out, $1,282 above the median for the same major across 16 Indiana colleges ($65,491) and $35 below the U.S. median ($66,808). Medians of each college's graduates; EducationGuide calculation from College Scorecard.
Where does VU rank for Marketing in Indiana?
Of 15 Indiana colleges reporting Marketing graduate earnings, Valparaiso University ranks 7th. The highest is University of Notre Dame at $91,088.
What jobs do Marketing graduates get?
A common career is marketing specialist, with a median wage of $80,400 in the Chicago-Naperville-Elgin, IL-IN area and $78,760 nationally. Others include sales managers and web and digital interface designers.
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Sources: U.S. Department of Education College Scorecard (field of study: median earnings and federal loan debt of graduates who received federal aid); BLS. How we score
Data: JSON · Markdown · all datasets
Cite this: “Valparaiso University Marketing: earnings, debt and careers,” EducationGuide.com, https://educationguide.com/colleges/valparaiso-university/majors/marketing (College Scorecard and BLS data).