U.S. median for this major: $66,808.
College Scorecard field of study; 36 graduates with earnings reported. A small group, so treat this figure with caution
Median for graduates who received federal aid.
College Scorecard field of study
About 47% of median earnings 4 years out. U.S. median $24,214.
College Scorecard field of study (federal loans)
Average after grants for all families receiving federal aid. Pick your income above.
Sticker price $24,422. College Scorecard.
USD Marketing: pay against the field, and payback
Same major, other colleges
Fewer than 3 South Dakota colleges report earnings for this major, so there is no state median.
Median earnings 4 years after graduating; state and U.S. figures are the median of each covered college's graduates in this major. College Scorecard; calculated by EducationGuide.
Marketing nationally: jobs, pay at ages 25-34, every state →
Cost to finish and years to pay back, by income
Uses USD's school-wide net price (no college reports it by major) and this major's graduate earnings.
| Family income | Net price / yr | Cost to finish | Years to pay back |
|---|---|---|---|
| $0–30k | $14,921 | $63,265 | 3.3 years |
| $30–48k | $15,942 | $67,594 | 3.5 years |
| $48–75k | $18,540 | $78,610 | 4.0 years |
| $75–110k | $21,202 | $89,896 | 4.6 years |
| $110k+ | $22,193 | $94,098 | 4.8 years |
Cost to finish = yearly price × 4.2 years, the average time graduates took (48% finished in 4 years; students who entered fall 2017, IPEDS). Years to pay back = cost to finish ÷ the earnings gain: median earnings of Marketing graduates 4 years after graduating ($55,261) minus $35,797 for high school graduates ages 25-34 in SD (Census ACS 2020-2024), a gain of $19,464 a year. Before taxes, loan interest and earnings given up while in school. Method
College Scorecard; IPEDS Graduation Rates; U.S. Census Bureau ACS. Calculated by EducationGuide.
Careers for Marketing graduates
Marketing specialist
Median annual wage, all workers. U.S. jobs +7.0% by 2035. Typical entry: bachelor's degree.
Sales Managers
Median annual wage, all workers. U.S. jobs +4.5% by 2035. Typical entry: bachelor's degree.
Web and Digital Interface Designers
Median annual wage, all workers. U.S. jobs +6.0% by 2035. Typical entry: bachelor's degree.
BLS Occupational Employment and Wage Statistics, May 2025; Employment Projections 2025-35. Careers from the federal major-to-occupation crosswalk.
What families pay at USD, by income
School-wide average after grants for students receiving federal aid. Tap your band.
College Scorecard
About USD
- Acceptance rate: 99% · admissions
- Graduation rate: 60% within 6 years
- Median earnings, all majors, 10 years after starting: $51,926
- Full cost breakdown · all 49 majors · overview
Related majors at USD
- Business Administration$64,890
- Economics$71,463
- Management Science / Analytics—
- Accounting$71,179
- Finance$70,100
- Human Resources—
USD Marketing questions
How much do USD Marketing graduates earn?
Marketing graduates of University of South Dakota earn a median $55,261 four years after graduating and $48,060 one year after. The U.S. median for Marketing graduates across 497 colleges is $66,808.
How much debt do USD Marketing graduates have?
The median federal loan debt for Marketing graduates of University of South Dakota is $26,000, about 47% of their median earnings four years out. Nationally the median is $24,214.
Where does USD rank for Marketing in South Dakota?
Of 1 South Dakota colleges reporting Marketing graduate earnings, University of South Dakota ranks 1st, the highest.
What jobs do Marketing graduates get?
A common career is marketing specialist, with a median wage of $63,490 in South Dakota and $78,760 nationally. Others include sales managers and web and digital interface designers.
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Sources: U.S. Department of Education College Scorecard (field of study: median earnings and federal loan debt of graduates who received federal aid); BLS. How we score
Data: JSON · Markdown · all datasets
Cite this: “University of South Dakota Marketing: earnings, debt and careers,” EducationGuide.com, https://educationguide.com/colleges/university-of-south-dakota/majors/marketing (College Scorecard and BLS data).