# University of Wisconsin-Oshkosh: General Sales, Merchandising and Related Marketing Operations (bachelor's)

Oshkosh, WI. IPEDS 240365, CIP 52.18. Page: https://educationguide.com/colleges/university-of-wisconsin-oshkosh/majors/general-sales-merchandising-and-related-marketing-operations

## Graduate outcomes
- Median earnings 1 year after graduating: $54,213
- Median earnings 4 years after graduating: $66,875 (U.S. median for this major: $75,796 across 25 colleges)
- Median federal loan debt: $23,500 (U.S. median $24,261)
- Rank in WI: 2 of 3 colleges by 4-year earnings
- Versus the WI median for this major (3 colleges, $66,875): +$0
- Versus the U.S. median: -$8,921

## Cost to finish and years to pay back (EducationGuide calculation)
School-wide net price x 4.61 years (average time graduates took). Earnings gain = $66,875 minus $37,564 for high school graduates ages 25-34 in WI (Census ACS 2020-2024).

| Family income | Net price / yr | Cost to finish | Years to pay back |
|---|---|---|---|
| 0-30k | $9,236 | $42,578 | 1.5 years |
| 30-48k | $9,654 | $44,505 | 1.5 years |
| 48-75k | $11,601 | $53,481 | 1.8 years |
| 75-110k | $16,853 | $77,692 | 2.7 years |
| 110k+ | $19,223 | $88,618 | 3.0 years |

Method: https://educationguide.com/how-we-score#value

## General Sales, Merchandising and Related Marketing Operations at WI colleges
| College | Earnings 4 yrs | Median debt | Avg. net price | Graduation |
|---|---|---|---|---|
| University of Wisconsin-Madison | $82,081 | $21,630 | $17,354 | 90% |
| University of Wisconsin-Oshkosh | $66,875 | $23,500 | $14,305 | 46% |
| University of Wisconsin-Stout | $66,306 | $26,000 | $17,490 | 55% |

## Careers
- Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products (SOC 41-4011): median wage not reported Oshkosh-Neenah, WI, $78,480 WI, $104,920 U.S.; U.S. jobs 1.2% by 2035

## Sources and years
- Earnings (4 yr): Treasury AY2017-2018, AY2018-2019 pooled earnings cohort measured in CY2022, CY2023, inflation adjusted to 2024 dollars; debt: NSLDS pooled AY2018-19, AY2019-20 cohort

Free to reuse with attribution: cite "EducationGuide.com" with a link to the page URL. Most figures are U.S. government data (public domain); loan default rates and athletics come from the Urban Institute Education Data Portal (ODC-By 1.0, attribution required) and founding years from Wikidata (CC0).