{"@context":"https://schema.org","@type":"EducationalOccupationalProgram","data_version":"1.0","generated_from":"2026-10-12","license":"Free to reuse with attribution: cite \"EducationGuide.com\" with a link to the page URL. Most figures are U.S. government data (public domain); loan default rates and athletics come from the Urban Institute Education Data Portal (ODC-By 1.0, attribution required) and founding years from Wikidata (CC0).","url":"https://educationguide.com/colleges/north-central-college/majors/public-relations-and-advertising","ids":{"ipeds_unitid":147660,"cip4":"09.09","school_slug":"north-central-college","major_slug":"public-relations-and-advertising"},"school":{"name":"North Central College","city":"Naperville","state":"IL","control":"Private nonprofit","url":"https://educationguide.com/colleges/north-central-college","data":"https://educationguide.com/data/colleges/north-central-college.json"},"major":{"name":"Public Relations and Advertising","area":"Communications & Media","credential":"Bachelor's degree"},"outcomes":{"median_earnings_1yr":48549,"median_earnings_4yr":60573,"median_debt":26899,"debt_to_earnings_4yr":0.444,"year":{"earnings_1yr":"Treasury AY2018-19, AY2019-20 pooled earnings cohort measured in CY2020, CY2021, inflation adjusted to 2022 dollars","earnings_4yr":"Treasury AY2017-2018, AY2018-2019 pooled earnings cohort measured in CY2022, CY2023, inflation adjusted to 2024 dollars","debt":"NSLDS pooled AY2018-19, AY2019-20 cohort"},"source":"College Scorecard field of study (graduates who received federal aid)"},"national":{"colleges_reporting":173,"median_earnings_4yr":62264,"median_debt":24722},"compared_with_same_major":{"calculated_by":"EducationGuide","state":{"geography":"IL","colleges_reporting":10,"median_earnings_4yr":63686,"difference":-3113},"us":{"colleges_reporting":173,"median_earnings_4yr":62264,"difference":-1691},"note":"State and U.S. medians are the median of each covered college's graduates in this major (4 years after graduating); a state median is published when at least 3 colleges in the state report earnings."},"value":{"calculated_by":"EducationGuide","time_to_finish":{"average_years_among_graduates":4.11,"finished_in_4_years":0.6434,"finished_within_6_years":0.7114,"cohort":603,"entering_class":"Fall 2017","source":"IPEDS Graduation Rates (bachelor's-seeking cohort)"},"baseline":{"median_earnings_high_school_graduates":35797,"geography":"IL","ages":"25-34","years":"2020-2024","respondents":11979,"description":"high school graduates ages 25-34 in IL (Census ACS 2020-2024)","source":"U.S. Census Bureau ACS 5-year PUMS (microdata): ages 25-34, high school diploma or GED as highest level, not enrolled, earnings > 0; EducationGuide calculation"},"earnings_used":60573,"earnings_basis":"median earnings of this major's graduates 4 years after graduating (College Scorecard field of study); school-wide net price","by_family_income":{"0-30k":{"net_price_per_year":12507,"cost_to_finish":51404,"payback_years":2.1,"payback_status":"ok","payback_text":"2.1 years"},"30-48k":{"net_price_per_year":13486,"cost_to_finish":55427,"payback_years":2.2,"payback_status":"ok","payback_text":"2.2 years"},"48-75k":{"net_price_per_year":16362,"cost_to_finish":67248,"payback_years":2.7,"payback_status":"ok","payback_text":"2.7 years"},"75-110k":{"net_price_per_year":20590,"cost_to_finish":84625,"payback_years":3.4,"payback_status":"ok","payback_text":"3.4 years"},"110k+":{"net_price_per_year":26961,"cost_to_finish":110810,"payback_years":4.5,"payback_status":"ok","payback_text":"4.5 years"}},"method":"cost_to_finish = max(0, net price per year) x average years graduates took; payback_years = cost_to_finish / (earnings_used - baseline), one decimal; status over_cap above 20 years, no_premium when earnings do not exceed the baseline. Before taxes, loan interest and earnings given up while in school. In-state net price for public colleges.","method_url":"https://educationguide.com/how-we-score#value"},"state_rank":{"rank":6,"of":10,"by":"median earnings 4 years after graduating"},"state_comparison":[{"ipeds_unitid":145637,"name":"University of Illinois Urbana-Champaign","mostly_two_year":false,"median_earnings_4yr":83451,"median_debt":23250,"net_price_average":14355,"graduation_rate_6yr":0.851,"url":"https://educationguide.com/colleges/university-of-illinois-urbana-champaign/majors/public-relations-and-advertising"},{"ipeds_unitid":144740,"name":"DePaul University","mostly_two_year":false,"median_earnings_4yr":71045,"median_debt":24500,"net_price_average":30902,"graduation_rate_6yr":0.678,"url":"https://educationguide.com/colleges/depaul-university/majors/public-relations-and-advertising"},{"ipeds_unitid":146719,"name":"Loyola University Chicago","mostly_two_year":false,"median_earnings_4yr":68942,"median_debt":25000,"net_price_average":36079,"graduation_rate_6yr":0.73,"url":"https://educationguide.com/colleges/loyola-university-chicago/majors/public-relations-and-advertising"},{"ipeds_unitid":145813,"name":"Illinois State University","mostly_two_year":false,"median_earnings_4yr":67752,"median_debt":22500,"net_price_average":19398,"graduation_rate_6yr":0.645,"url":"https://educationguide.com/colleges/illinois-state-university/majors/public-relations-and-advertising"},{"ipeds_unitid":144281,"name":"Columbia College Chicago","mostly_two_year":false,"median_earnings_4yr":66798,"median_debt":26000,"net_price_average":26598,"graduation_rate_6yr":0.516,"url":"https://educationguide.com/colleges/columbia-college-chicago/majors/public-relations-and-advertising"},{"ipeds_unitid":147660,"name":"North Central College","mostly_two_year":false,"median_earnings_4yr":60573,"median_debt":26899,"net_price_average":21044,"graduation_rate_6yr":0.64,"url":"https://educationguide.com/colleges/north-central-college/majors/public-relations-and-advertising"},{"ipeds_unitid":146612,"name":"Lewis University","mostly_two_year":false,"median_earnings_4yr":59981,"median_debt":null,"net_price_average":17028,"graduation_rate_6yr":0.666,"url":"https://educationguide.com/colleges/lewis-university"},{"ipeds_unitid":144892,"name":"Eastern Illinois University","mostly_two_year":false,"median_earnings_4yr":59401,"median_debt":23745,"net_price_average":12786,"graduation_rate_6yr":0.474,"url":"https://educationguide.com/colleges/eastern-illinois-university/majors/public-relations-and-advertising"},{"ipeds_unitid":143358,"name":"Bradley University","mostly_two_year":false,"median_earnings_4yr":58515,"median_debt":26819,"net_price_average":22719,"graduation_rate_6yr":0.762,"url":"https://educationguide.com/colleges/bradley-university/majors/public-relations-and-advertising"},{"ipeds_unitid":147828,"name":"Olivet Nazarene University","mostly_two_year":false,"median_earnings_4yr":56435,"median_debt":null,"net_price_average":20729,"graduation_rate_6yr":0.608,"url":"https://educationguide.com/colleges/olivet-nazarene-university"}],"careers":[{"soc":"27-3030","title":"Public relations specialist","median_wage_metro":77050,"metro":"Chicago-Naperville-Elgin, IL-IN","median_wage_state":76380,"median_wage_us":74750,"us_job_growth_2025_2035_pct":1.8,"typical_entry_education":"Bachelor's degree","source":"BLS OEWS May 2025; BLS Employment Projections 2025-35"},{"soc":"13-1151","title":"Training and Development Specialists","median_wage_metro":67050,"metro":"Chicago-Naperville-Elgin, IL-IN","median_wage_state":67380,"median_wage_us":69280,"us_job_growth_2025_2035_pct":10.8,"typical_entry_education":"Bachelor's degree","source":"BLS OEWS May 2025; BLS Employment Projections 2025-35"},{"soc":"11-3121","title":"Human Resources Managers","median_wage_metro":156770,"metro":"Chicago-Naperville-Elgin, IL-IN","median_wage_state":151370,"median_wage_us":149280,"us_job_growth_2025_2035_pct":5.5,"typical_entry_education":"Bachelor's degree","source":"BLS OEWS May 2025; BLS Employment Projections 2025-35"}],"school_context":{"net_price_average":21044,"net_price_by_family_income":{"0-30k":12507,"30-48k":13486,"48-75k":16362,"75-110k":20590,"110k+":26961},"acceptance_rate":0.773,"graduation_rate_6yr":0.64,"year":{"net_price":"AcadYr 2023-24, reported in IPEDS DCY2024-25"}},"methodology":"https://educationguide.com/how-we-score"}